Optimising Local Businesses Online For FREE!
I’ve been seeing lot’s of WSO’s and E-Books being promoted online at the moment deemed to be the ‘Missing Link’ to Offline Marketing for Businesses.
Myself, I’ve been doing this for a good few months now and I’ve put together a few pointers of which I KNOW, help increase a businesses online presence (& Rankings). Read more to discover these little nuggets of gold for a business!
- Submit a Google & Yahoo! Local Map listing for the business
- Get your client listed in the Local Directories within their region.
- Register the business on Twitter to help keep in contact with their customers (Also provides valuable back linking to the website)
- Ensure the businesses Merchant account has email capture on every receipt. Very beneficial to retail and restaurant sides of the market.
- Ensure you place an Opt-In form in their website (Highly Visible) to capture potential customers information.
- Make sure, if you aren’t particularly good with optimising SEO, either pay someone to clean it up, or get your client hosted on Word press. On-Page SEO is Crucial to effective,high ranked positions in the Search Engines.
- Ensure you create some keyword targeted articles and submit them to:
- EzineArticles
- Tumblr
- Scribd